The Grove
The Grove
The Grove is an immersive event space telling stories of scale + growth through its theme: every giant redwood begins from a tiny seed. Cutting-edge interactive technologies bring the story to life.
Task
Joining the team mid-project, it was all-hands-on-deck to bring loose ideas to life, ensuring flawless creative, technical, and operational execution. This meant everything from art directing projection-mapped moss, to developing a custom solution for printing hundreds of wooden badges each day, to story developing how the Google Assistant might play with a grove of trees.
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Date
November 1, 2018
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Skills
Creative Direction, Operations Design, Technical Production
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Client
Google
![](https://andrewdorourke.com/wp-content/uploads/2023/04/GroveHero_crop-4.jpg)
![](https://andrewdorourke.com/wp-content/uploads/2017/08/190505_Thinkwell-2277-1920x1280.jpg)
![](https://andrewdorourke.com/wp-content/uploads/2017/08/190505_Thinkwell-1132b-1920x1280.jpg)